Event
Registration
Registration is open.
Email mtruckel@etools.org with any questions.
You must be an ETI Full Member (current with membership dues) to attend. Registration is $899 per person to cover food and facility costs.
Last day to register is Monday, August 17th
If you are an OEM Representative/Presenter, and your name does not appear in the Company Dropdown, please contact Marina Truckel to register: mtruckel@etools.org
Registration Cancellation Policy:
- Should your plans change, the deadline to cancel for The Event is Monday, August 31st.
- Beyond that point, meal costs as well as facility and activity expenses have been paid and no refund or credit can be given.
- No refunds will be given after August 30th.
Event – Sponsorship Opportunities Available
Contact mtruckel@etools.org for more information.
AGENDA
Agenda – The full schedule will be sent to registered attendees.
This event features a host of presentations from industry experts and many OEMs.
Draft Agenda Coming Soon…..
Monday, September 21st
All Day – Arrivals
12:00 – 16:00 TekLab – SEMA Garage Detroit
17:00 – 18:00 Registration at Four Points By Sheraton
18:30 – Opening Reception at Four Points By Sheraton
Tuesday, September 22nd
08:00 – 17:00 Conference at Four Points By Sheraton
18:15 – Transport to Dinner
18:30 – Dinner at Brentwood Grille
Wednesday, September 23rd
08:00 – 17:00 Conference at Four Points By Sheraton
18:15 – Transport to Dinner
18:30 – Tour and dine at Detroit Historical Museum
Thursday, September 24th
08:00 – Golf at Golden Fox at Fox Hill
All Day – Attendee Departures
Friday, September 25th
09:00 – 12:00 Board Meeting (Closed) – ETI
Four Points Sheraton,
Novi, Michigan
27000 S Karevich Dr, Novi, MI 48377
The ETI discounted Industry Technology Conference Group Rate is $149++
The block is set Sunday through Thursday Make sure to click “Edit stay” and then click “Update” to change the default days.
Included with the ETI Block Room Rate:
Continental breakfast
Local ShuttleNote: The group rate will end on Monday, August 31st, 2026. After the cut off, rooms will be at the prevailing internet rate.
Thursday, September 24, 2026
09:00 – Tee Time – Golden Fox at Fox Hills – 8768 N Territorial Rd, Plymouth, MI 48170
Sponsorship Opportunites
Please contact mtruckel@etools.org.
Industry Technology Conferfence Dinner
Wednesday, September 23rd, 2026
5401 Woodward Ave, Detroit MI 48202
18:30 Tour and dine at Detroit Historical Museum.
Thank You To This Years Sponsors
Thank you to the sponsors who have signed on to support ETI ITC 2026 so far.
More sponsorship opportunities available – Reach out to find out more!





