Event
Registration
Registration is open.
Email mtruckel@etools.org with any questions.
You must be an ETI Full Member (current with membership dues) to attend. Registration is $899 per person to cover food and facility costs.
Last day to register is Monday, August 17th
If you are an OEM Representative/Presenter, and your name does not appear in the Company Dropdown, please contact Marina Truckel to register: mtruckel@etools.org
Registration Cancellation Policy:
- Should your plans change, the deadline to cancel for The Event is Monday, August 31st.
- Beyond that point, meal costs as well as facility and activity expenses have been paid and no refund or credit can be given.
- No refunds will be given after August 30th.
Event – Sponsorship Opportunities Available
Contact mtruckel@etools.org for more information.
AGENDA
Agenda – The full schedule will be sent to registered attendees.
This event features a host of presentations from industry experts and many OEMs.
Draft Agenda Coming Soon…..
Monday, September 21st
All Day – Arrivals
12:00 – 16:00 Tech Lab – SEMA Garage Detroit
17:00 – 18:00 Registration at Four Points By Sheraton
18:30 – Opening Reception at Four Points By Sheraton
Tuesday, September 22nd
08:00 – 17:00 Conference at Four Points By Sheraton
18:15 – Transport to Dinner
18:30 – Dinner at Brentwood Grille
Wednesday, September 23rd
08:00 – 17:00 Conference at Four Points By Sheraton
18:15 – Transport to Dinner
18:30 – Tour and dine at Detroit Historical Museum
Thursday, September 24th
08:00 – Golf at Golden Fox at Fox Hill
All Day – Attendee Departures
Friday, September 25th
09:00 – 12:00 Board Meeting (Closed) – ETI
Four Points Sheraton,
Novi, Michigan
27000 S Karevich Dr, Novi, MI 48377
The ETI discounted Industry Technology Conference Group Rate is $149++
The block is set Sunday through Thursday Make sure to click “Edit stay” and then click “Update” to change the default days.
Included with the ETI Block Room Rate:
Continental breakfast
Local ShuttleNote: The group rate will end on Monday, August 31st, 2026. After the cut off, rooms will be at the prevailing internet rate.
Thursday, September 24, 2026
09:00 – Tee Time – Golden Fox at Fox Hills – 8768 N Territorial Rd, Plymouth, MI 48170
Sponsorship Opportunites
Please contact mtruckel@etools.org.
Industry Technology Conferfence Dinner
Wednesday, September 23rd, 2026
5401 Woodward Ave, Detroit MI 48202
18:30 Tour and dine at Detroit Historical Museum.
