ETI EU
INTRODUCING THE
New ETI EU
Complexity/Change/Connection
Simplifying Complexity
  1. We serve as your single point of contact for all vehicle manufacturer data licensing requirements.
  2. Our experts help you navigate the nuances of different vehicle manufacturer data models.
Navigating Industry Change
  1. ETI works closely with vehicle manufacturers, government bodies, standards committees, and other aftermarket organizations.
  2. We curate and deliver essential industry knowledge to our members.
Community and Connection
  1. Task Force Vertical Groups: Join our specialized task forces to collaborate on market challenges and solutions.
  2. Link directly with Vehicle Manufacturers through ETI Events
Benefits for the OEM
BENEFITS FOR THE OEM

ETI reduces the complexity vehicle manufacturers face in dealing with the increasing need for vehicle data and information provision. Rather than managing hundreds of organizations requiring data, they work with ETI as a not-for-profit partner. This reduces process complexity, resource requirements, and ultimately costs in providing this information. ETI is a neutral entity that is purely about advocating for the ease of information and data transfer.

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EVENTS

March 31 – April 2, 2025

Coronado Island Marriott
Coronado, CA

New event format coming soon!
Watch your inbox for more information.

JOIN ETI

Members of the Equipment and Tool Institute have access to information, emerging  industry trends, a platform for resolving common problems, and addressing current issues in the automotive industry.  We have the opportunity to build  relationships with decision makers – all of which enables them to prepare for new technologies and thrive in today’s highly competitive marketplace.

ETI and the new ETI EU!

We Are Changing the Way the World Thinks About Tools and Equipment

At ETI, we streamline the process of vehicle repair information provision to the market through a unique ‘one-to-many’ relationship between vehicle manufacturers and our members.
This reduces complexity, costs, and resource requirements for our members and vehicle manufacturers.  

 

OUR TEAM

This is the new ETI Team!  We honestly like to hear from everyone in the industry, so please reach out to us at the contacts below.

 
Brian Plott
Executive Director

bplott@etools.org
+1 313 354 1311
Winston Lee
Managing Director ETI EU

wlee@etools.org
+44 07941 140207
Greg Potter
Chief Technology Officer

gpotter@etools.org
+1 734 891 3816
Juli
Sweet
Event Operations Manager

jsweet@etools.org
+1 248 412 3460
Marina Truckel
Office Administrator

mtruckel@etools.org
+1 248 656 5080